A US-based software company created solutions for research scientists, enabling them to easily file for and follow up on their protocol compliance applications. It was an untapped and patchy market, with not much digitalization happening in terms of marketing the company’s work.
We realized that there was very little activity in this industry in the areas of social media and blogs; we focused on search engine optimization as the key method to drive relevant traffic to their website and to convert potential leads to customers.
The results were impressive, with a striking increase in the number of website visits and leads generated.
Our knowledge of the industry, coupled with expertise in SEO, content, and marketing automation, brought rich dividends to the organization!
To know how we made this company turn around, attract customers, and report growth, download this case study now!